Business Intelligence

Business Intelligence


This complete Business Intelligence (BI) suite manages the business information associated  with customer & prospect acquisition, development and retention activity -- and enables analysts, planners, audit and marketers with a comprehensive, flexible repository. 

Retail specialists can also leverage the BI suite to study product-level referrals, sales and retention -- as well as define campaign management metrics for tracking; forecast potential for incentive goal setting exercises; define profitability modeling; and conduct customer market segmentation processes. 

Mailing lists, email campaigns and calling lists can readily be filtered and performed, or pushed to the Marketing Automation suite for distribution.  Geo-demographic/zip+ overlay and mapping systems can be leveraged, as well as stat analytics packages to extend organizational capabilities and business intelligence.

  Key Business Functions & Features
• Dashboards & Behavior/Incentive Views
• Web-Based BI/Data Mining Tools
• Business Analytics and Metrics
• Fully Customizable Report Creation
• Report Scheduling/E-Mail Distribution
• Integration To/From Organizational Data Warehouses
• VIP Forum & Conference Board Peer-Compare Reports

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