Commercial specialists can also leverage the BI suite to study product-level referrals, sales and retention -- as well as define calling campaign management metrics for tracking; forecast potential for incentive goal setting exercises; define profitability modeling; and conduct customer market segmentation processes.
Mailing lists, email campaigns and calling lists can readily be
filtered and performed, or pushed to the Marketing Automation suite for
distribution, including D&B company data.
Key Business Functions & Features |
• Dashboards & Behavior/Incentive Views |
• Web-Based BI/Data Mining Tools |
• Business Analytics and Metrics |
• Fully Customizable Report Creation |
• Report Scheduling/E-Mail Distribution |
• Integration To/From Organizational Data Warehouses |
• VIP Forum & Conference Board Peer-Compare Reports |