Business Intelligence

Business Intelligence


This complete Business Intelligence (BI) suite manages the business information associated with customer & prospect acquisition, development and retention activity -- and enables analysts, planners, audit and marketers with a comprehensive, flexible repository.

Commercial specialists can also leverage the BI suite to study product-level referrals, sales and retention -- as well as define calling campaign management metrics for tracking; forecast potential for incentive goal setting exercises; define profitability modeling; and conduct customer market segmentation processes. 

Mailing lists, email campaigns and calling lists can readily be filtered and performed, or pushed to the Marketing Automation suite for distribution, including D&B company data.  

  Key Business Functions & Features
• Dashboards & Behavior/Incentive Views
• Web-Based BI/Data Mining Tools
• Business Analytics and Metrics
• Fully Customizable Report Creation
• Report Scheduling/E-Mail Distribution
• Integration To/From Organizational Data Warehouses
• VIP Forum & Conference Board Peer-Compare Reports

Note: The Business Intelligence Suite add-in to the CapitalBase.com portal is owned by CapitalBase.com and available standalone as BusinessDataManager.com™